Marketing plans are working documents. When you take into a snag and find something isn't working, you change tack. I wrote a detailed marketing plan for a forthcoming book. Just as the publisher received the manuscript I started working on the plan.Pulse contact people. Email is great and I depend on it, but a message is more personal. I called th
As technology and the web continue to advance, business owners are finding more methods to showcase their brand online. This includes having and maintaining a company blog. By having an online blog, businesses are able to note their readers up to date on company happenings, discuss current business trends, and teach their readers new and exciting t
We all know that the most important issue regarding discussed, kept front and center and consistently targeting is the customer. But once you make sure anyone could have that base covered, you might want to devote your time as well as to taking a in what is happening close to your business. What is going on in the world, in society, and with the ec
If you want to find out more about some of the most important ESG trends of the upcoming year, simply read this article.April is not only a time of year that brings brighter nights and scrumptious easter eggs, it is also the start of a new fiscal year, a time of year when firms reflect on the successes of the last year and find time to think about